APA Citation

Kotler, P. (1986). Principles of marketing (3rd. ed.). Englewood Cliffs, N. J.: Prentice-Hall.

Chicago Style Citation

Kotler, Philip. Principles of Marketing. 3rd. ed. Englewood Cliffs, N. J.: Prentice-Hall, 1986.

MLA Citation

Kotler, Philip. Principles of Marketing. 3rd. ed. Englewood Cliffs, N. J.: Prentice-Hall, 1986.

Warning: These citations may not always be 100% accurate.