Holdings: Developing business strategies

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Developing business strategies

Main Author:	Aaker
Language:	English
Published:	New York: John Wiley, 1998.
Edition:	5th ed.
Subjects:	Marketing -- > Management Strategic planning.

HQ Library

Call Number:	HD30 28 A23 1998

Accession	Item Category	Format	Status	Notes

0000011077

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