Strategic marketing in practice 2006-2007
| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Published: |
Amsterdam:
Elsevier,
2006.
|
| Series: | Professional Postgraduate Diploma in Marketing 2006-2007
|
| Subjects: |
| Item Description: | Cover title: The official CIM coursebook Includes bibliographical references and index |
|---|---|
| Physical Description: | xi, 371p.: ill.; 30cm. |
| ISBN: | 0750680121 (pbk) |